Selected Articles and Speeches by Date

2006

Rediscovering Market Segmentation. With David Meer. The Harvard Business Review. February 2006.

2005

Ferment and Change: Higher Education in 2015. The Chronicle of Higher Education/ Chronicle Review. November 25, 2005.

A New Role for Market Research: Strengthening Trust Equity. Presentation to the Market Research Event. San Francisco. November 8, 2005.

Poll Positions. Foreign Affairs. September/October 2005.

How Converging Trends Created the Business Scandals…and What to Do about Them. DYG East Coast Conference. June 10, 2005.

Daniel Yankelovich: The Thought Leader Interview. Strategy and Business. June 2005.

Communicating under Conditions of Mistrust. Presentation to the Higher Education Roundtable. UCSD. May 18, 2005.

New Opportunities for Social Marketing. Presentation to the Conference on Innovations in Social Marketing. Landsdowne, Virginia. April 17, 2005.

How Converging Trends Created the Business Scandals. . . and What to Do about Them. DYG West Coast Conference. March 18, 2005.

2004

Rethinking Public Engagement and Countering Mistrust.Presentation to GAO Comptroller General Forum on the Long-Term Fiscal Challenge. Washington D.C. December 2, 2004.

Taking Leadership/Building Trust. Presentation to The North American Summit on Citizen Engagement. Vancouver, British Columbia. November 10, 2004.

Across the Red-Blue Divide: How to Start a Conversation. The Christian Science Monitor. October 15, 2004.

Public Engagement: The Vicious Cycle and How it Might be Reversed. Address to USC Conference on Civic Engagement in the 21st Century. Los Angeles, California. October 1, 2004.

Restoring Science’s Influence: A Two-Pronged Strategy. Presentation to the California Council on Science and Technology. Irvine, California. September 2004.

To Defeat Al Qaeda, U.S. Must Build Trust of Moderate Muslims. Op-Ed. The Christian Science Monitor. September 20, 2004.

Cutting the Lifeline of Terror: What's Next after Iraq. Address to a forum convened by the Rockefeller Brothers Foundation and Public Agenda. New York, New York. July 14 2004.

The War on Terror as a Political Issue. Address to the La Jolla CEO Roundtable. La Jolla, California. June 2004.

Speaking Truth to Power. Renewable Resources Journal. Summer 2004.

A Matter of Trust. Strategy and Business Issue 35. Summer 2004.

Making Trust a Competitive Asset Through Strategic Dialogue. Presentation to Procter & Gamble. May 25, 2004.

Getting Beyond Polarization To Common Ground. 2004 DYG Conference. Marina Del Rey, California. May 7, 2004.

American Public Opinion: Which Way is it Heading and with What Consequences? Presentation to the World Affairs Council. May 1-2, 2004.

The Growing Divergence between the U.S. and the Rest of the World. Address to the World Affairs Council. Asilomar, California. May 2004.

Speaking Truth to Power. Address to the American Association for the Advancement of Science. Washington, D.C. April 2004.

2003

Winning the War of Ideas. Spirituality and Health. October 2003.

Winning Greater Influence for Science. Issues in Science and Technology (20th anniversary issue). Summer 2003.

Making Trust a Competitive Asset: Breaking Out of Narrow Frameworks. Report of a Special Meeting of Senior Executives on the Crisis of Trust. New York, New York. May 2003.

Winning the Peace: Confronting Hatred of America. Address to the DYG East Coast Conference. New York, New York. May 2003.

Three Trends Shaping the Last Quarter Century. Op-Ed. American Demographics. April 2003.

The Employee-Owned Company in a Climate of Mistrust. Address to the NCEO/Beyster Employee Ownership Conference. San Francisco, California. March 2003.

2002

War on Iraq: The Big Ifs. Op-Ed. San Diego Union-Tribune. September 12, 2002.

Bridging Divergent Frameworks. Presentation to the 52nd Pugwash Conference. San Diego, California. August 2002.

Improving Public Engagement. Address to the NCNA/Alliance Conference. San Diego, California. June 2002.

The Growing Centrality of Trust. Address to the DYG East Coast Conference. New York, New York. June 2002.

Building Consensus in Orange County. Op-Ed. Los Angeles Times. May 19, 2002. With Wallace Walrod.

Engaging Citizens through the Practice of Dialogue.Address to the Alliance for Regional Stewardship Alliance Regional Forum. La Jolla, California. May 2002.

The Centrality of Trust in the Wake of Enron and 9/11. Address to the International Leadership Forum Annual Meeting. La Jolla, California. April 2002.

Aging in America. Address to the La Jolla Academy of Medicine Seminar. Rancho Santa Fe, California. April 2002.

The Growing Centrality of Trust.Address to the DYG West Coast Conference. Marina del Rey, California. April 2002.

Volunteerism and Civic Engagement.Address to the Corporation for National and Community Service Pacific Cluster Commission Conference. San Diego, California. March 2002.

Enron, Public Perception, and Employee Ownership.Address to the Foundation for Enterprise Development Annual Conference (The Inspired Company). San Diego, California. March 2002.

ChoiceWork Dialogues: A Missing Piece of the Public Engagement Process.Presentation to the California Center for Regional Leadership, Civic Entrepreneur Summit. Berkeley, California. January 2002.

2001

The Politics of Education. Address to the New England Association of Schools and Colleges Annual Conference. Boston, Massachusetts. December 2001.

American Jihad. Op-Ed. Beliefnet.org. November 2001.

How to Engage and Build Commitment among Alumni. Presentation to the University of California Advancement Academy Roundtable. San Diego, California. November 2001.

The Power of Convergence: When Trends Merge. Address to the DYG East Coast Conference. New York, New York. June 2001.

Dialogue and New Forms of Leadership. Address to the ATHENA Annual Awards Luncheon. San Diego, California. April 2001.

How To Do Dialogue Under Impossible Conditions. Address to the Human Resources Vice-Presidents' Forum. La Jolla, California. March 2001.

ChoiceWork Dialogues: Repairing A Serious Disconnect. Address to UC Berkeley Institute of Urban and Regional Development. Berkeley, California. March 2001.

2000

The Power of Convergence: When Trends Merge. Address to the DYG West Coast Conference. Marina del Rey, California. November 2000.

Addressing Social Issues through Dialogue. Presentation to the Ohio Grantmakers. Columbus, Ohio. November 2000.

Global Population and Demographic Trends: The Next Fifteen Years. Address to the Business Council. Boca Raton, Florida. October 2000.

Dont Let Managed Care Happen to Education. College Board Centennial Celebration Series. New York, New York. October 2000.

Nurturing the Soul of the Leader. Address to the World Forum. New York, New York. September 2000.

Pols and Polls. The American Prospect. September 2000.

Ten Potholes of the Mind. Fuqua School of Business, Duke University. Durham, North Carolina. September 2000.

The Counter-Revolution that Failed. Address to the Jasons Annual Conference. La Jolla, California. July 2000.

A Political Weather Report. Address to the Aspen Institute Domestic Strategy Group. Aspen, Colorado. June 2000.

The Digital Divide is Real. Internet and Society Conference 2000, Harvard School of Education. Cambridge, Massachusetts. June 2000.

Public Engagement: Bridging the Gap between Educators and the Public. Address to the Harvard Graduate School of Education. Cambridge, Massachusetts. March 2000.

New Definitions of Public Service. Harvard Institute of Politics. Cambridge, Massachusetts. March 2000.

Dynamics of the Presidential Campaign. Address to the Institute for Continued Learning Forum. San Diego, California. March 2000.

In search of a gold standard for social programs. Op-ed, Boston Globe. February 18, 2000 by Lisbeth B. Schorr and Daniel Yankelovich.

The Magic of Dialogue: How to Transform Conflict. Address to the UC San Diego Institute of International Relations and Pacific Studies. La Jolla, California. February 2000.

Enhancing the Quality of Public Opinion. Address to the Public Policy Institute of California. San Francisco, California. January 2000.

1999

School reform? Let's talk. Op-ed, Boston Globe, October 11, 1999.

A Different Kind of Success. Blueprint, Fall 1999, volume 4. With the right type of support, the nation's two-year community colleges can make the American dream work for millions of young people who are now left behind.

Having It All. Inc. Magazine. September 1, 1999.

The Magic of Dialogue. Spirituality and Health. Fall 1999.

Has America Changed its Mind about Social Morality? Address to the Jasons Annual Conference. La Jolla, CA , July 1999.

The State of American Values. Address to The World Affairs Council of Orange County. July 1999.

A Fourteen-Year Gift of Life. Address to the Symposium on Aging. Tokyo, Japan, May 1999.

Whats Fair? Blueprint, Spring 1999, volume 3. The meaning of fairness has changed. Now it's "no more something for nothing."

The Search for Quality of Life in the New Economy. Address to DYG Scan Conference. New York, New York, May 1999.

Values and the American Character. Address to CSIS (Center for Strategic and International Studies). Washington, D.C., April 1999.

Dialogue as a Path to Citizen Engagement. Address to Project on Renewing Governance. Montreal, Canada, April 1999.

Ten Disconnects Between Academic and Civil Knowledge. Address to American Association for Higher Education (AAHE) Conference. January 1999.

1998

America's Youth Problem. The Forgotten Half Revisited. Samuel Halperin, editor. Washington, DC: The American Youth Policy Forum, 1998.

Survey of Attitudes on Diversity in Higher Education: Overview. Address to the Ford Foundation Conference on Diversity. October 1998.

18 Propositions for Citizen Engagement. Address to W.K. Kellogg Devolution Initiative. Ann Arbor, Michigan, June 1998.

What I Learned and When I Learned It. Address to New York AAPOR on receipt of the 1998 Outstanding Achievement Award. New York, New York, June 1998.

The Shifting Direction of America's Cultural Values. Address to annual DYG SCAN Conference. New York, New York, May 1998.

Caring About Each Other. Commencement address to St. Bonaventure University. St. Bonaventure, New York, May 1998.

The Double Bottom Line in Health Care. Address to the Healthcare Forum. May 1998.

How American Individualism is Evolving. The Public Perspective, February/March 1998.

1997

A Primer on Civic Engagement. Address to the senior ministers of Canada. Ottowa, Canada, October 1997.

The Future of Representative Democracy. Address to Aspen Communications Conference. October 1997.

Got to Give to Get. Mother Jones, August 1997. With Steve Fenichell.

How Societies Learn: Adapting the Welfare State to the Global Economy. First Hans Zetterburg Lecture, City-universitëtet. Stockholm, Sweden, May 1997.

Lurch and Learn. Address to annual DYG SCAN conference. New York, New York, May 1997.

A Welfare Agenda. Aspenia, May 1997.

1996

Governance and Civil Society. Presentation to Scenarios for the Future Conference. October 1996.

Trends in American Cultural Values. Presentation at the University of Chicago. Chicago, Illinios, September 1996.

Response to Global Economy: Strong Economically; Weak Politically, Socially. Address to Aspen Institute Conference. August 1996.

2 1/2 Signs of Wholeness. Address to annual DYG SCAN conference. New York, NY, May 1996.

The Impact of Public Opinion Polls on the 1996 Presidential Election. Address to Institute of Politics. Harvard University, Cambridge, MA, April 1996.

High-Risk Leadership: Reversing our Democracys Decline. Helen Edison Lecture Series, UC San Diego and World Affairs Council of San Diego. San Diego, California, March 1996..

The Impact of Media Polls on Policymakers in an Information-gathering Age. Address to Carnegie Council on Ethics and International Affairs Worldview Breakfast. March 1996.

1995

Restoring Public Trust. Mother Jones, December 1995.

Reciprocity. The Responsive Community, November 1995.

Reciprocity. Presented at the 100th Anniversary of the DG Bank, Frankfurt, Germany, October 1995.

Three Destructive Trends. Kettering Review, Fall 1995. The industrialized democracies find themselves in the grip of forces that no one understands and for which they are totally unprepared.

A New Direction for Survey Research. Address to the World Association for Public Opinion Research (WAPOR) on receipt of the Helen Dinerman Award. September 1995. Also published in IJPOR No. 1, March 1996.

The Debate that Wasnt: The Public and the Clinton Plan. The Brookings Review, Summer 1995. (Summary version; see Health Affairs 1995 for full version.)

The Debate that Wasn't: The Public and the Clinton Plan. Health Affairs, Spring 1995.

How to Build Stable Public Support for the UN. August 31, 1995. In order to win enduring public support for the UN, the American public should be engaged in a dialogue that helps it arrive at the judgment that support for the UN is both morally right and in the best interest of the United States.

The Publics Views about the Current Moral Crisis. Address to annual DYG SCAN conference. New York, May 1995.

Framework Paper for "Whats Wrong with America? Economic, Social, and Political Crisis." Address to the Nathan Cummings Foundation. April 1995.

Finding the Intersection. Address to Carnegie Commission on Preventing Deadly Conflict. April 1995.

The Electorates Message. Address to the American Federation of Teachers, National Higher Education Issues Conference. April 1995.

The Problems of Public Education and What to do about them. Address to the American Federation of Teachers. February, 1995.

Health Reform: Past and Future. Address to National Leadership Coalition for Health Care Reform, sponsored by The Brookings Institution. January 1995.

1994

Political Leadership and Public Judgment. Address to The State-Centered Program Planning Workshop. November 1994.

Jobs in the New Economy. November, 1994. In today�s lopsided economy, intervention will be needed in order to provide good jobs for the majority of our citizens. Jobs for the less-educated and less-skilled segments of the population should be matched to society�s unmet needs, such as childcare, eldercare, training, affordable housing and attention to a decaying infrastructure.

Public Judgment on Development Aid. Background conference paper for the OECD (Organisation for Economic Co-operation and Development,) October 1994. Despite fundamental values that are sympathetic to the goals of development assistance, public support for development aid in OECD countries has been steadily eroding. To reverse this trend, leaders need to develop different ways of commuicating with the public.

A Critique of the "Information Society" Concept. Changing Maps: Governing in a World of Change. September 1994.

What Polls Say -- and What they Mean. Op-ed, The New York Times, 17 September 1994.

Public Interest in a Private Economy. The Conference Board, June 1994.

Fun, Family and Ethics: The Class of 49s Real Meaning of Success. Prepared for Harvard Business School, May 1994.

Building a Sharper Vision. Address to Healthier Communities Forum. Disneyland, May 1994.

Das Ende der fetten Jahre. Psychologie Heute, March 1994.

Socio-Cultural Trends in the 1990s. Address to AAPOR Conference. February 1994.

The Future of Presidential Campaigns. Presentation to the Markle Foundation Roundtable. February 1994.

How Changes in the Economy are Reshaping American Values. Values and Public Policy. The Brookings Institution, January 1994.

Corporate Logic in the 1990s. Arthur W. Page Society Spring Seminar, 1994.

1993

Mass Communication and Social Agenda Setting. Presentation to Annenberg Program, Harvard School of Public Health. October 1993.

Return to Pragmatism. The Responsive Community, September 1993.

Public Engagement in US Foreign Policy after the Cold War. Address to the 83rd American Assembly. June 1993.

The Rules of Public Engagement. New York: Public Agenda, July 1993. With John Immerwahr.

The End of Yuppiedom. Bulletin of the American Association for Higher Education, June 1993.

Information, Judgment and Consensus. Kettering Review, Summer 1993.

American Values and Public Policy: How Reciprocity and Other Beliefs are Reshaping American Politics. Report to the DLC. May 1993.

A New Way of Thinking about Communication. Address to 3M Company Executive Meeting. April 1993.

A Hopeful and Realistic Scenario. Address to annual DYG SCAN Conference. March 1993.

Reading and Misreading the Opinion Polls: Seven Stages of Public Understanding. Americas Agenda, January 1993.

1992

The Strange Election of 1992. Presentation to AAPOR. October 1992.

How Public Opinion Really Works. Fortune, October 1992.

Foreign Policy after the Election. Foreign Affairs, Fall 1992.

The Discontented. The New Democrat, volume 4, number 3, July 1992.

Expert and Public Opinion: The Widening Gap Undermining our Democratic Viability. Challenge, May-June 1992.

Business and the Future. The Futurist, May-June 1992. With Faith Popcorn and Theodore J. Gordon.

A New Vision for U.S.-Japan Relations. Address to the Japan Society. May 1992.

Health Care Reform. Address to National Nursing Summit on Health Care Reform. May 1992.

1991

Foreign Policy Issues will get Crowded off the Scene. The Public Perspective, November/December 1991.

Ways to Make Democracy Strong. Communitarian Teach-In, November 1991.

Crowding out the Public, Leadership: The Public and the Expert. Phi Kappa Phi Journal, Winter 1991.

Social Values in Conflict. Fortune, October 1991.

The Affluence Effect. The Brookings Institute, September 1991.

Coming to Public Judgment: Making Democracy Work in a Complex World. Keynote Address to The Freedom Forum Media Studies Center. September 1991.

A Missing Concept. Kettering Review, Fall 1991.

A Perception Gap. Health Management Quarterly, August 1991. With John Immerwahr. The gap between public perception of a problem and expert perceptions must be narrowed before solutions can be found.

Post-Election Trends. Address to the Conference Board, August 1991.